What is Conversation Design?

How to Create Engaging and User-Friendly AI Conversation by EJ McGuire

EJ McGuire
2 min readDec 27, 2022

Conversation design creates conversations between humans and artificial intelligence (AI) systems, such as chatbots or voice assistants. These conversations can occur through various channels, including text, voice, or visual interfaces.

Effective conversation design is essential for providing a positive and seamless user experience. It requires careful consideration of the language and tone used, the flow of the conversation, and the actions the user can take.

Here are some key factors to consider when designing conversations:

  1. User goals and needs: Understanding the user’s objectives and needs is crucial to create a relevant and helpful conversation. This may involve asking questions or gathering information to better understand the user’s needs.
  2. Tone and language: The style and language used in a conversation should be appropriate for the audience and context. For example, a chatbot designed for financial services should use language and tone suitable for the audience.
  3. The flow of the conversation: The conversation should be natural and easy to follow. This may involve prompts or guiding the user through the conversation with clear and concise responses.
  4. Actions and responses: The conversation should allow the user to take steps and provide (answers) responses intuitively and easily. This may involve using buttons or other interactive elements to enable the user to choose from a list of options.
  5. Error handling: It is important to design the conversation to handle errors and misunderstandings gracefully and helpfully. This may involve providing clear explanations and guidance for correcting errors or providing alternative options.

By considering these factors, designers can create engaging, helpful, and user-friendly conversations. Conversation design is vital in creating effective and enjoyable interactions with AI systems.

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EJ McGuire
EJ McGuire

Written by EJ McGuire

​I'm a Certified Conversation Designer, Intelligence Automator & Mentor. I design things beautifully, and I love what I do.

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